Post by account_disabled on Feb 17, 2024 23:21:00 GMT -5
Videos can help businesses build long-term relationships with customers and creatively promote their products. Let's take a deeper dive into 2023 video content statistics and learn how you can use the power of animated videos to grow your business. In this video statistics overview , we present video marketing statistics collected from the most authoritative sources such as Forbes, Cisco, Renderforest, HubSpot, Twitter, Facebook and many other video content statistics to help you see a clearer picture of the state of video marketing and the benefits of videos for the success of your business. So, let's see these statistics on video marketing! Basic Video Marketing Statistics More than 99% of those using video for marketing said they continued to use video throughout 2021, while two-thirds (66%) of marketers increased or maintained their video spend in 2022.
Thus, 88% of people want to see more Business & Consumer Email List videos from brands in 2022, which is a 3% increase from last year. Almost 93% of brands say they have gained new customers due to videos posted on their social media accounts. About 61% of companies say video content is an important part of their marketing plans. In fact, it is estimated that by 2022, the average person will spend 100 minutes a day watching online videos. Nearly 30% of sellers still think developing a video marketing strategy is more important than their website. 86% of marketing professionals use video as a marketing tool. Videos are consumers' favorite type of content to see from a brand on social media. Consumers expect more video content. 88% of video marketers are satisfied with the ROI of their video marketing efforts on social media. (Oberlo) The vast majority, 74%, say videos have better numbers regarding ROI than simple static images.
As reported by Hubspot, 83% of video marketers claimed that they generated leads with the help of video content. According to Brightcove, video drives a 157% increase in organic traffic from search engine results pages. 60% of businesses use video marketing as a way to engage users. 30% of marketers believe video plays a more important role in their marketing strategy than websites. 53% of marketers agree that video marketing helps build brand awareness. 52% of marketers say video is a tool to build trust between the brand and its customers. 62% of marketers plan to spend around $2,500 on their next video production. 84% of marketers say video marketing improves lead generation. 86% of marketers say videos help increase website traffic.
Thus, 88% of people want to see more Business & Consumer Email List videos from brands in 2022, which is a 3% increase from last year. Almost 93% of brands say they have gained new customers due to videos posted on their social media accounts. About 61% of companies say video content is an important part of their marketing plans. In fact, it is estimated that by 2022, the average person will spend 100 minutes a day watching online videos. Nearly 30% of sellers still think developing a video marketing strategy is more important than their website. 86% of marketing professionals use video as a marketing tool. Videos are consumers' favorite type of content to see from a brand on social media. Consumers expect more video content. 88% of video marketers are satisfied with the ROI of their video marketing efforts on social media. (Oberlo) The vast majority, 74%, say videos have better numbers regarding ROI than simple static images.
As reported by Hubspot, 83% of video marketers claimed that they generated leads with the help of video content. According to Brightcove, video drives a 157% increase in organic traffic from search engine results pages. 60% of businesses use video marketing as a way to engage users. 30% of marketers believe video plays a more important role in their marketing strategy than websites. 53% of marketers agree that video marketing helps build brand awareness. 52% of marketers say video is a tool to build trust between the brand and its customers. 62% of marketers plan to spend around $2,500 on their next video production. 84% of marketers say video marketing improves lead generation. 86% of marketers say videos help increase website traffic.